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AAAtraq - Accessibility Risk Management

The broker opportunity...

A multi-billion-dollar opportunity for insurance brokers.

Digital risk has become one of the fastest growing, most pervasive risks in any organization today. This represents a multi-billion-dollar opportunity for insurance brokers. Online ADA (failure to make websites accessible to people living with disabilities) is one of the most significant risks and unnecessary exposures; seldom covered by existing policies - there is a coverage gap - one that we can close together.

Client Retention

Build on your trusted advisor status and risk management reputation.


Watch: Renewal Video

Revenue

Above average broker commissions payable - huge market potential, appropriate for 99% of organizations that operate a website.

Current approach - the root cause of ADA risk

"Digital risk is growing faster than the market's response to it. Brokers who understand this now have the opportunity to lead with a new, recurring revenue line - one that sets them apart, protects clients, and positions their practice at the forefront of an emerging risk category."

99% admin free - option to integrate into quotation management

The broker portal handles client setup in three steps. Enter the client details, confirm, and the service is deployed within an hour. No complex forms, no underwriting decisions, no manual follow-up. The entire process is designed to run alongside your existing quotation management workflow.

1. Welcome

AAAtraq broker portal welcome screen showing Gallagher client setup with email entry and Next button

2. Authentication

Gallagher client setup authentication modal with branded header and email verification

3. Client details

Add your client form with three steps, client name, email, proposal reference, and website fields

4. Confirm

Confirmation screen showing client name, email, proposal reference, website, and AAAtraq approval status before final submission

Have any questions?

Please reach out to arrange a call to talk about the opportunity and discuss:

  1. How together we can access a multi-million-dollar revenue opportunity for your brokerage.
  2. How you can fill a coverage gap, and remove risk for insureds by offering our ADA Risk Control Program.
  3. Client and or broker events that you would like us to consider speaking at.

"A new, highly profitable revenue opportunity that improves client retention and grows your reputation in digital."

ADA Compliance for Good flyer from Gallagher showing risk mitigation approachGallagher insurance proposal document cover pageADA Compliance webinar series flyer from GallagherCal-ISBOA and Gallagher ADA Compliance webinar flyer

Examples of working with Gallagher, renewals, client and market webinars.

Renewal Inclusion

The risk profile for organizations online has changed. For many, their website is their business.

The scale of ADA-related claims continues to grow, and the impact on those targeted is significant. Protecting your clients means addressing digital risk as part of a broader coverage conversation, not treating it as an afterthought.

AAAtraq provides a reason to pick up the phone. Use it as the starting point for a renewal conversation, an opportunity to discuss new coverage lines, and a way to demonstrate a forward-thinking approach to a risk category that is only getting larger.

"An innovative approach to a changing risk landscape. Digital exposure is real, and having a structured program to present at renewal (in a recent RFP) set us apart."

Our proposition to brokers is 3-fold:

  • Access a new, highly profitable revenue opportunity
  • Improve client retention and use to start new client conversations
  • Grow your reputation in digital - one of the fastest growing, yet underserved areas of the market

ADA coverage presently is sporadic, insureds are uncertain as to levels of cover, deductibles - claims management and support. This represents an opportunity to establish a position at the forefront of digital risk, capitalizing on one of the fastest growing, yet underserved areas of the market - one that removes the billions of dollars currently being wasted, demonstrating innovation and importantly removes todays' unnecessary risk.

ADA, unlike Cyber, is a risk that can be quantified and removed. Partnering with AAAtraq, brokers can remove clients' exposure, offer a new line of cover and open-up previously untapped markets (estimated 40% of US organizations are without any insurances - yet 99.2% have to comply with ADA laws).

Opportunity appreciation

Digitalization of coverage and management is not going to be for all; for those looking to the future, our InsurTech platform, (deployable in under 90 days), offers the following:

  • Removes Coverage Gap
  • Builds digital credentials
  • Builds new revenues
  • Removes exposure
  • Builds brand value
  • Builds new business

Understand ADA RCP

Arrange an initial meeting to walk you through our RCP (Risk Control Program) look at how we are able to remove insured risk.

Show how our 3.7 trillion data points continually map risk to remove exposure - foundation of first data driven intelligence driven policy creation and ongoing management.

Own coverage & ADA RCP

Ensure your insureds, are aware of their individual ADA risk, remove coverage uncertainty and exposure.

Create a business plan, based on removal of the risk, along with the new earnings potential and put coverage in place for the 0.6% chance of human error - rather than todays exposure (94%+ of all content fails compliance).

Mandate

Rather than being on the 'back foot' when insureds make a claim, (may expect you have them covered under existing policies) make them aware of their compliance failures and risk - strengthen your 'trusted advisor' position by ensuring specific coverage is in place.

Collaborative go-to-market covering the benefits of the ADA RCP offer, how it saves insureds millions to remove this unnecessary risk.

Brokerage frequently asked questions

Important Information

All content presented on this page is publicly available information and is provided for general informational purposes only. All services, pricing, and coverage described are subject to AAAtraq's Terms and Conditions and the specific details of the indemnity policy. Clients must review the Terms and Conditions at least every quarter, as they are subject to change. Updates and revisions are communicated through ongoing briefings only.

Third-party platforms, unless expressly specified in writing, are not covered by our auditing or coverage services. Only content that uses the secure tag "ARTY" and where AAAtraq has ongoing access to website activity data is covered by any of our services.

Vendor-provided reporting is not applicable to any AAAtraq service. We do not accept any reporting, results, data, or confirmation as to compliance position provided by any vendor.

All pricing displayed on this website, including any figures generated by pricing calculators or selection tools, is indicative only and does not constitute an offer, quotation, or binding commitment. AAAtraq reserves the right to modify, adjust, or withdraw any published pricing at any time and without prior notice. By using any pricing calculator or selection tool on this site, you acknowledge and accept that the output is provided solely as a preliminary guide and does not create any contractual obligation on the part of AAAtraq.

Services may only be engaged upon receipt of a formal proposal issued by AAAtraq, which will include a coverage statement setting out the specific scope, terms, and conditions applicable to your engagement. A purchase order may only be placed against, and in reliance upon, this formal proposal. No service, coverage, or obligation arises until a formal proposal has been issued and accepted in accordance with AAAtraq's Terms and Conditions.

You are responsible for providing accurate, complete, and up-to-date information when requesting a proposal, enrolling in any service, or using any tool on this site. If AAAtraq determines, at its sole discretion, that information provided is inaccurate, incomplete, misleading, or fraudulent, AAAtraq reserves the immediate right to suspend or terminate your access to any service and to void any coverage, without prior notice. Where AAAtraq instigates cancellation due to the provision of false, inaccurate, or misleading information, no refunds of any fees paid will be issued.

AAAtraq reserves the right to decline coverage or refuse to issue a proposal to any prospective or existing client, without obligation to provide a reason for such decision.