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AAAtraq - Accessibility Risk Management

Staged Deployment

A managed rollout designed to remove distraction, not create it.

How the Rollout Works

The way most organizations currently approach website auditing, governance, and diagnostics is massively inefficient. Staff are not failing - the model they are working in is failing them. The scale of time and effort the traditional approach demands is what makes deploying an accessibility program feel like a distraction from the work your teams are already doing.

We automated website auditing in 1999. What clients are calling the biggest change in how this work gets done in 25 years is what we are now introducing - Generation II. Intelligent automation removes 94%+ of the workload that would otherwise fall on your people. That is not an assertion: it is the product of 25 years of iteration, built by the people who built the first generation.

That is why we manage the deployment for you. Our staged approach slots in alongside existing operations. We handle the administration, communications, scheduling, and technical setup. Your teams engage when it is their turn, for a defined period, and then carry on with their day job.

"The deployment was handled for us. Our departments engaged when asked, completed what was needed, and moved on. There was no disruption to operations."

What We Handle

The majority of the deployment work sits with us. Here is what we manage on your behalf so your teams can stay focused.

Scheduling

We coordinate timelines across departments, setting up each phase so teams know when they are needed and for how long.

Communications

We draft and send all departmental communications - introductions, briefings, and follow-ups - on your behalf.

Technical Setup

Platform configuration, secure tag deployment, and system integration are handled by our team before departments engage.

Administration

Program administration, progress tracking, and reporting are managed centrally. You receive updates, not tasks.

Work Is Proportional to Your Size

The deployment scales to fit. A restaurant chain with three outlets is not the same as a mid-sized university, which is not the same as a pool program managing over 2,500 member websites. The work required reflects the size and complexity of your digital estate - nothing more.

Small organization

Minimal

A few sites, a handful of staff involved

Mid-sized organization

Moderate

Multiple departments, varied content owners

Large / complex estate

More time, same method

Hundreds of sites, complex internal management

Yes, there is work to do. Anyone with a magic wand - send them our way 🤔. Some foundations have to be laid. The bigger the organization, the more complex the web estate, the more staff involved, the more time it takes. That is honest. But we have automated a large part of it, and the process has been running for over five years across organizations of all sizes.

Once ARTY, your AI companion, learns your website, the ongoing workload drops from around an hour a week to closer to an hour a month. That, alongside a couple of days of effort spread across the first three months, is not overbearing. It is considerably less than the time it takes to deal with the alternative.

staged deployment.

When the cost and distraction are minimized, what remains for you is confidence, for site visitors inclusion.

ADA and digital accessibility compliance is, at its core, a set of rules and an appetite-to-risk consideration. Unlike cyber risk, this is a risk that can be understood, scoped, and taken control of with confidence. The complexity often attached to it is unnecessary, perhaps driven by those selling billable hours rather than solving the problem.

Our focus is on scale and consistency. Years of supporting compliance projects have shaped a process that removes the complexity, addresses the requirements methodically, and keeps costs down. We are not making promises about AI magic. We are applying proven automation to a structured problem, so organizations can move forward with confidence, without the distraction, without the inflated costs, and with clarity on where they stand.

Internal Kickoff

45-minute session to walk through the program and what happens next.

No preparation needed from your side. We cover the structure, the stages, and who does what, so your team has a clear picture before anything starts.

  • Program outline and structure.
  • Your contacts and support channels.
  • The 6 stages, summarized.
  • Reference materials to follow.

Roles

Project Lead

Member A

Member B

Member C

StartWeek 2Week 6-8Week 9Week 14Week 16-26
Kickoff
Week 1Weeks 3-5Week 8Week 10+Week 15Week 20+

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